The Football World Cup kicks off and so do we: All eyes on Brazil! A series for everyone, not only soccer fans.
Let’s discover how a business company can be run with a democratic system and how the people who work there actually think and feel about that. Let’s get to know Brazilians and a bit of their country’s history.
The democratic corporate model SEMCO
For 30 years there are no special conditions or privileges for executive managers, conducive to a positive working atmosphere. Ricardo Semler‘s radical implementation of a democratic corporate model has had a major impact on increasing sales. The filmmaker Elisabeth Scharang immerses the cinema audience into the world of Ricardo Semler, a Brazilian visionary, and into his company SEMCO SA.
The company, with its 3.000 employees, demonstrates how economic success and participative management can make ends meet.
»Semco today is not what I want it to be, but what all the employees were ready to actively contribute and implement my ideas« Ricardo Semler
read more about SEMCO: Looking into the land of milk and honey
Hey, like this post? Why not share it?Tweet